Our companies
Four divisions, one standard.
From manufacturing to retail, from real estate to investment: complementary businesses, run with a shared vision.
Anoma Industry
The group’s industrial engine, led by Innoflex Group: technical polyurethane foam, mattresses and bedding.
Based in the Laassilate industrial zone in Casablanca, Innoflex ranks among Morocco’s top three manufacturers. It supplies upholsterers, hotels, riads, distributors and manufacturers, in Morocco and for export.
- 450employees
- ISO 9001quality certification
- MAD 200Mraised in 2026 with CDG Invest Growth
- 25,000 m²new industrial site under construction
Anoma Retail & Franchise
Developing and operating distribution networks in Morocco and Africa, with a first-class customer experience.
Moul Pounj, launched in 2023, is the group’s foam and bedding store network: more than 40 stores, with around two openings a month. Enia, launched in 2024, is a premium mattress brand sold online, from order to delivery. BED · Bed Sleep Store completes the offer with premium bedding.
- 40+Moul Pounj stores
- ≈ 2 / monthnew openings
Anoma Real Estate
An industrial land reserve being built up to support the group’s upcoming projects.
Anticipating land needs allows the group’s companies to prepare their future industrial developments in the best conditions.
Anoma Ventures
The group’s investment arm and venture studio.
Anoma Ventures takes minority stakes in promising entrepreneurs and turns ideas into startups — from retail to technology, in Morocco and beyond. Every opportunity is assessed on its own merits.